Equip Exposition Debuts New Education Tracks in 2025
Equip Exposition unveiled new education tracks at its Education and Certification Center for the 2025 show scheduled for Oct. 21-24 at the Kentucky Exposition Center.
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| Equip Exposition has unveiled new education tracks for the 2025 show. |
Many of the new offerings are focused on dealing with market and labor uncertainties and growing resiliency in today’s rapid-paced, ever-changing environment.
Intended to provide landscapers, dealers, contractors, hardscape experts, and outdoor power equipment manufacturers a platform to learn from each other through dedicated peer-to-peer networking events. These include a Welcome Reception at Churchill Downs sponsored by Caterpillar, a Wednesday night concert at Fourth Street Live!, a Thursday concert at the International Kentucky Convention Center sponsored by Gravely, and more.
“Our new education tracks were designed based on attendee feedback,” says Kris Kiser, president and CEO of the Outdoor Power Equipment Institute (OPEI), an international trade association which owns and manage Equip Expo. “With recent market and labor uncertainties, Equip is the best value to get help on those business challenges by talking to each other as well as getting advice from industry experts. This is the year to bring your whole team.”
Forestt Greeno of Greencare in Jonesboro, Arkansas, attended Equip Exposition last year, and said he most looks forward to attending the education sessions and demos. He’s working “to have an awesome culture that people really want to stick around for a long time and in the future…having a whole team come with you is kind of the goal.”
In 2025, defined education tracks will help attendees focus on sessions that help address many issues, including:
- Hiring and Retention: Learn how to attract and keep critical employees.
- New Business Opportunities: How to offer lighting, irrigation tree care, and chemical application and to grow your business.
- CEO/Leadership (for dealers): Understand how customer attitudes impact project activities and product purchases with insights from the Farnsworth Group.
- CEO/Leadership (for landscapers and contractors): Design a vision and better manage as leader-in-chief.
- Women’s Leadership: Address the unique needs of women in the industry and then attend the Women’s Leadership Reception, sponsored by Belgard, Hunter Industries and SiteOne.
- Growth Mode: Developing the business for a younger company and when dealing with new professionals.
Due to popular demand, more sessions of “From Worker to Leader: Developing Your Foreman,” also will return to help contractors develop crew chiefs as valuable leaders who direct, motivate, and critique employees. The workshops will be taught by Armando Actis in English and Spanish.
Savannah Bananas founder Jesse Cole will be Equip 2025’s keynote speaker and is sponsored by Kress. Cole will share what it takes to develop a great idea into a brand that people embrace and love, and how to keep creativity flowing.
Education sessions will be concentrated in the South Wing at the KEC with tree care demonstrations and education held in Freedom Hall.
Registration is only $25 through May 31, 2025 at EquipExposition.com. Additional fees apply for education and certification classes. Register for Equip 2025 education here.
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