Werner names Campbell VP

Werner Co. appointed Jeff Campbell as vice president of Professional Sales, effective Feb. 8.

In this position, Campbell will be responsible for leading the sales effort in the core professional channel, leveraging both the Werner and Green Bull brands. He will also serve as a key contributor to the Werner long-term sales/initiatives planning process.

"Jeff brings over 18 years of extensive sales and marketing experience with well-known national brands in the industrial and professional markets to the Werner sales organization. His background in sales strategy development and his relationships with key professional distribution organizations, like STAFDA, will be a great asset to our strategic growth plans in the professional and industrial climbing products market," said Ed Gericke, executive vice president of Sales and Marketing. "Werner remains committed to supporting and growing our professional business, and helping our industrial partners grow theirs in the process. Jeff will help us maintain this focus as we move forward."

Campbell was previously vice president of Industrial Sales with Irwin Industrial Tools.