Sonnhalter Releases Three New Podcasts
Topics cover distribution trends, supply chain management and attendee comments from the 2011 STAFDA Convention.
Sonnhalter, a communications firm marketing to the professional tradesman in the construction, industrial and MRO markets, released three new podcasts in its Marketing Insights podcast series.
The new podcasts offer interviews about trends in distributor-supplier relationships, breakthroughs in supply chain planning and execution as well as a review of the 2011 STAFDA Convention.
The first podcast titled, "Trends in Distribution and What it Means to the Distributor-Supplier Relationship," is an interview with Lindsay Konzak, editor of Modern Distribution Management (MDM) newsletter. Konzak discusses the trends in distribution and what they mean for the supplier-distributor relationship.
The second podcast titled, "Breakthrough in Inventory and Supply Chain Planning and Execution," is an interview with Howard Coleman, principal of MCA Associates. Coleman explains the new "pull" inventory management system.
The third podcast titled, "Review of STAFDA 2011 Meeting and Trade Show" is a compilation of interviews with several manufacturers and representatives in attendance at the 2011 STAFDA convention in San Antonio. The manufacturers and representatives interviewed discuss the STADA convention and their outlooks for 2012.
"These podcasts provide interesting insights into how things are changing for manufacturers and distributors, especially since the downturn in the economy," said John Sonnhalter, rainmaker journeyman at Sonnhalter.
The new podcasts, along with the rest of the Marketing Insights series, are available here. (http://rheike.libsyn.com/)
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