ITW Dymon Selects Mulberry Marketing as Agency

Firm will manage marketing for ITW Dymon's product portfolio.

ITW Dymon, a leading manufacturer of diverse lines of industrial maintenance, repair and operations (MRO) specialty chemicals and marking products, has selected Mulberry Marketing Communications as its public relations agency of record.

The relationship will be managed from Mulberry’s Southeast Regional Office in Jacksonville, Fla.

“We selected Mulberry for its extensive business-to-business public relations experience, especially within the cleaning and manufacturing industries,” said Rich Bucher, marketing director for ITW Dymon. “The team’s strategic counsel and creative ideas will enable us to differentiate ourselves in a crowded marketplace.”

ITW Dymon, based in Olathe, Kansas, is a division of Illinois Tool Works (ITW), a global industrial company and diversified manufacturer of engineered products and specialty systems. ITW Dymon offers a full line of specialty cleaners and markers for the industrial and institutional market, including SCRUBS, DYKEM, Dymon and Spray Nine Brand products.

The company tapped Mulberry to execute a media relations strategy and develop content to increase brand awareness among cleaning professionals, facility managers and building service contractors (BSCs).

For more information on the agency, contact 904-355-8680 or visit 

For information on ITW Dymon products, visit