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Posted May 21, 2024

Hy-Brid Lifts Announces Director of Sales for South-Central United States

Gary Coke brings 19 years of industry experience to Hy-Brid Lifts and recently worked with SkyJack.


Hy-Brid Lifts, an industry leader in aerial lift equipment, announces Gary Coke as director of sales covering the south-central United States.Hy-Brid Lifts, an industry leader in aerial lift equipment, announces Gary Coke as director of sales covering the south-central United States. Coke’s responsibilities include providing customer support as well as continuing the growth and channel development of the Hy-Brid Lifts line of low-level scissor lifts.

“I am excited to join this team and look forward to the opportunity to work with past and future customers. Coming from equipment manufacturing, I understand the importance of quality equipment and customer service backed by a solid service department,” said Coke. “After meeting the Hy-Brid Lifts team and seeing all of the new products in the pipeline, it’s no surprise that this company is continuing to grow, and I look forward to being a part of that growth.”

Coke brings 19 years of industry experience to his new role, largely derived from his time in equipment manufacturing with SkyJack. He spent a majority of his career in sales with a strong emphasis on customer relationships and going above and beyond for every customer.

“The entire Hy-Brid Lifts team is excited to have Gary on board to serve the south-central United States. Gary has a wealth of sales and rental industry knowledge that will strengthen our ability to serve our customers,” said Dave Wanta, Custom Equipment LLC vice president of sales. “Gary Coke is a valuable addition to the team, and we look forward to the contributions that he will provide for our company’s continued growth.”

For more information: Hy-Brid Lifts, 2647 Highway 175, Richfield, Wis. 53076; 262-644-1300; fax 262-644-1320; sales@hybridlifts.com; www.hybridlifts.com

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