Keson Earns Awards for Packaging and Conservation
Aurora, Illinois-based tool manufacturer is recognized for marketing and business operations with two awards.
Keson Industries has received recognition from national and local peer groups. On November 8, Keson was named one of The Conservation Foundation’s Fab 40, a designation for 40 organizations that have contributed to effective and on-the-ground conservation in the Illinois counties of DuPage, Kane, Kendall and Will. And on November 13, the company was recognized by the Construction Marketing Association (CMA) annual STAR Awards for excellence in marketing.
CMA STAR Award
Keson was the recipient of the 2012 STAR Award in the Packaging – Product Package Design category for its Long-Run Measuring Wheel package (model RRT12), designed by Kaleidoscope of Chicago. This particular package design clearly reflects how Keson’s entire line-up of product packaging has been revamped, with an emphasis on quickly and clearly communicating the attractive, rugged and easy-to-use product contained within.
In May 2011, Keson also won a Gold Packaging Award from the National Retail Hardware Association for its revamped product package designs.
The CMA STAR awards recognize excellence in 16 marketing categories and 81 sub-categories including advertising, branding, website design, social media, brochures, catalogs, new product launches, packaging, photography, promotions, publicity, merchandising, trade shows, videos, employee communications and integrated marketing campaigns.
Fab 40 of Illinois Conservation
The Fab 40 announcement was made during the Conservation Foundation’s 40th Anniversary Celebration and Recognition Dinner on November 8, 2012.
Since the Conservation Foundation started, it has participated in the preservation of more than 32,000 acres in the northeastern Illinois region, while raising more than $700 million in open space funding for area parks and forest preserve districts, and developed 20 restoration and protection initiatives for local rivers and streams.
For more information, visit www.keson.com.
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