Equip Expo Selects New Show Director
Equip Exposition has named Chris Meecha as its new show director.
New |
Currently general manager of Fern Expo in Louisville, Meecha joins the show three years into its rebranding and continued expansion under the Outdoor Power Equipment Institute (OPEI)’s full ownership and management.
With more than 1.2 million square feet of indoor and outdoor exhibit space, Equip Expo is one of the largest trade shows in the United States, bringing in more than $25 million annually to Louisville.
OPEI launched the show under its new designation in 2022, quickly setting new attendance and exhibitor records.
Kris Kiser, president and CEO of OPEI says hiring Meecha is all part of the evolution of the show, which received two Grand Awards in Trade Show Executive’s Gold 100 Awards program: “Most Innovative Show” and the “Slam Dunk Award: Best New Idea.” The show has been nominated for three more Gold 100 awards in 2024.
“Chris is well known in the show management world as a leader and innovator, and will help take Equip to the next level,” says Kiser. “We’re building a world-class event, and it was the perfect time to have him join the team, three years into Equip’s rebranding.”
Meecha spent 14 years at Fern Expo, one of the country’s leading trade show and exposition service providers. He served as general manager of the firm’s Louisville office, which is one of its principal locations.
Like Kiser, Meecha is a University of Louisville graduate and brings 30 years of trade show industry experience, having served as a show director before joining Fern.